Superstition Mountain Golf and Country Club's New Membership Initiative Prooves Successful

Superstition Mountain Golf and Country Club is overcoming the national trend of declining golf membership sales.

From January through the first week of March, 2010, 10 new full golf memberships have been sold and 25 trial members have converted to full golf memberships.

In late 2009, Superstition Mountain and OB Sports introduced a new membership plan and new programs; including offering memberships at market price ($15,000), unveiling a new member-referral program and adding a new amnesty program. In addition, Superstition Mountain unveiled limited “Club Guest” or daily-fee play opportunities to the 11-year-old private club, further introducing the club to a larger audience of golfers.

Superstition Mountain

“The results of our new membership initiatives have been amazing,” said Gene Blum, General Manager at Superstition Mountain Golf & Country Club. “To add this amount of new members in just a couple of months at Superstition Mountain, in this economy, is outstanding. Our new members truly appreciate the value and prestige of a Superstition Mountain membership and are equally impressed with our first class amenities, award winning clubhouse facilities and truly distinctive member programming that is delivered on a day to day basis.”

The recently adopted membership plan allows for limited daily fee club guest tee times on one golf course while the second course will remain exclusive for current and new members. For those looking to experience Superstition Mountain as a daily-fee club guest, starting times are available and current rates range from $120 to $180, ($90 to $110 for Arizona residents). In the current economic climate, the creation of more accessible forms of membership have quickly become an industry-wide trend as clubs look for additional member prospects and new round generation via daily-fee play.

Superstition Mountain Golf and Country Club features two Nicklaus Design golf courses, The Prospector and Lost Gold. The Prospector Golf Course, which opened in 1998, combined the creative skills of Jack Nicklaus and his son Gary. Prospector has been the site of the 2002 Countrywide Tradition tournament and the home of the LPGA Safeway International from 2004 to 2008. Recently, the Prospector was honored as one of the Top 100 Residential Courses in the Country by Golfweek for 2009. In 1999, Jack Nicklaus teamed with son Jack Jr. to design The Lost Gold course at Superstition Mountain. The links-style course offers generous fairways, slightly smaller greens (compared to The Prospector) and strategic bunker placements. This year, the Lost Gold Course was ranked as one of the “Top 10 Private courses in Arizona” by Desert Golf.

For more tee times, memberships or more information on Superstition Mountain Golf and Country Club, call 480-983-1411 or visit www.superstitionmtngc.com.

Superstition Mountain Golf and Country Club is professionally managed by OB Sports Golf Management, a diversified, golf-oriented company with a long history of success. OB Sports currently manages 31 premier golf courses and country clubs throughout the United States. Known for its comprehensive and personalized services since 1972, OB Sports has become widely acclaimed as the leader in boutique-style golf course management. For more information about OB Sports Golf Management, visit www.obsports.com or call (480) 948-1300, become a Fan of OB Sports on Facebook at www.facebook.com/obsports or follow OB Sports on Twitter: www.twitter.com/OBSportsGolf

 

 

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