TaylorMade to Demo New Burner Irons at TPC Scottsdale

TaylorMade Burner 2.0On Sept. 9th TaylorMade unveiled the next-generation Burner 2.0 irons via a worldwide webcast. Now, TaylorMade is presenting consumers in eight cities across the country, including Scottsdale, Arizona with a unique opportunity to experience the performance of the Burner 2.0. The equipment company will be at TPC Scottsdale Saturday, Nov. 13.

Called the "Unstoppable 8 Tour," each event is designed to offer golfers a venue where they can try for themselves the Burner 2.0, as well as other TaylorMade equipment. "Unstoppable 8" refers to a set of Burner 2.0, eight clubs designed to promote tremendous distance

"All you need to know about the Burner 2.0 irons is that they're long, really long," said Mike Ferris, vice president of the Burner product category. "We want to players of all levels with the opportunity to experience it, so we devised the Unstoppable 8 Demo Tour, which is a new way for us to introduce golfers to our products and engaging them with our brand. Each of the eight Unstoppable 8 events is a major production unto itself, and we've devoted a lot of time, effort and resources to ensure that attending an Unstoppable 8 event will be fun, informative and memorable."

Attendees of Unstoppable 8 Demo Tour events will have the opportunity to:

- Try the new Burner 2.0 irons
- Participate in the Unstoppable 8 Demo Challenge
- Meet members of TaylorMade's R&D and Product Development teams – the people responsible for the creation of Burner 2.0
- Win "on-the-spot" prizes
- Enter a sweepstakes to win a set of Burner 2.0 irons and other prizes
- Pre-register at TaylorMadeGolf.com/Burner for a free gift when you attend

The Burner 2.0 irons are ideal for any player who wants an easy-to-launch, distance-enhancing iron that also offers excellent feel and playability. With the Burner 2.0, TaylorMade has created eight individually engineered irons designed to be even better than their predecessor, the enormously popular first-generation Burner irons.

For more information on the Burner 2.0 irons or the Unstoppable 8 Tour, please visit www.taylormadegolf.com/burner. Consumers who pre-register online for the event in their market will receive a free sleeve of Burner golf balls upon arrival to the event.


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