Hartefeld National Golf Club: A vibrant membership

Hartefeld National’s gates opened nearly 10 years ago, offering an upscale public golf course with a cozy, traditional-style clubhouse. It was an instant success. Golfers kept returning for the excellent golf course conditioning and a Tom Fazio-designed layout that constantly challenged them. Diners kept returning for the extraordinary menu and fresh ingredients.

They all wanted that private club feeling for the day. As the years went by, however, the concept changed and now Hartefeld is offering golfers that feeling for longer than a day. Private memberships are available.

As Hartefeld National approaches its 10th year celebration (1995-2005), owner Davis Sezna and the Hartefeld team look back at the two-year effort to turn the facility into a private golf club – with a public Grille & Pub.

“I don’t want Hartefeld National to be a Merion or a Pine Valley,” explains Sezna, a successful amateur golfer and professional restaurateur from Wilmington, Del., “I want Hartefeld National to evolve in a different category for the 21st century: a category of membership, entertainment and efficiency.”

Sezna and the Hartefeld membership have embraced the selection and tenure of the most qualified general manager to approach that quest and make it reality: Wilmington native and Certified Club Manager Joseph Ciccone.

“We are well on our way in creating the most exciting membership and member experience in the area,” he says. “Our members are as exhilarating to be around as any I’ve met anywhere. They love the game, the life of the facility, smile when they walk through the doors, give us feedback and advice when needed and participate in events as often as their busy schedules afford them to. That’s the kind of membership every club wants, and we are lucky to have them.”

He concludes, “I have enjoyed this facility for the past nine years, first as a competitor in the area and now as part of the management team. The golf course, under the watchful eye of our superintendent, Ryan Howard, is in the best shape it’s ever been, and if there are finer playing conditions in the area, I am not aware of them.”

The privatization process is steadily moving toward completion, and in the meantime, private members enjoy walk-on play in the mornings, while the first tee is open for non-members during the afternoons. Head Professional Patrick Shine and his team, including former professional golfer Cecilia Hedlund, are heading up the membership sales, and have hosted successful awareness-building events at Hartefeld during the summer.

“The course has been in fantastic shape all year long, and since Hartefeld sells itself the best, we were thrilled to plan and execute outings to show off our hospitality and golf facility,” Hedlund says, continuing:

“We’ve made lots of friends this year, and have enjoyed getting to know many women and men who love to play this game. It is particularly exciting when they play Hartefeld, and then shop around for a few days before they decide this is where they want to be. Hartefeld is a special place and I believe we are just beginning to tell our story.”

Hartefeld National Golf Club is located in Avondale, Pa., close to the point where DE-Route 7 and PA-Route 41 intersect.

For membership information, please contact Membership Director Cecilia Hedlund, at 610-268-8800, extension 8, or via e-mail chedlund@hartefeld.com. For tee times, please call the Golf Shop at 610-268-8800, extension 4.

For more information about the entire facility, please visit www.hartefeld.com.



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