Dixon Golf Introduces Game's Most Expensive Ball

Dixon Golf's Fire ballEvery time you lose one of Dixon Golf's new Fire balls it will cost you more than $6. The Arizona-based company has built its brand by developing high-performance, eco-friendly golf balls, and its newest offering takes that committment to a new level.

The Fire ball will feature an Elastodynamic recyclable cast urethane cover for maximum playability and performance. The Fire ball also features a 318 tour-precision dimple pattern as well as an energy intensifying mantle for maximum power. Dixon Golf's Fire ball retails for $74.95 per dozen - the most expensive ball on the market.

The ball is made from reprocessable materials and is 100 percent recyclable.

"This ball is not for everyone," says Dixon Golf CEO William Carey. "This ball is only for the golfer that demands the absolute best in performance. Its price point is unreachable for a certain segment of golfers, which is why we have two other offerings, the Earth and Wind, that retail for $39.95 and $24.95, respectively."

The ball will be initially available at PGA Tour Superstores nationwide, while other retailers quickly stock their shelves. The golf ball recycling program that revolutionized golf will extend to the newest member of the Dixon Golf ball family.

"The Fire golf ball is the perfect ball for professional and low-handicap golfers or anyone looking for tour-caliber performance," Carey said. "With the launch of the Fire ball, Dixon Golf's goal of providing eco-friendly golf balls for golfers of all skill levels has been fulfilled. We can now confidently supply golf balls to all golfers from high-handicappers to pro golfers."



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