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iGolf, a division of L1 Technologies, announced that their partner,
Expresso Satellite Navigation (ESN), debuted the world's first designer
GPS golf watch at the recent PGA Show in Orlando. The ESN WR62 GPS Golf
Watch provides up to seven distance measurements including the front,
center and back of the green, along with hazards, layups and
miscellaneous points of interest to a golfer.
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Looks, Technology and Performance: The R11
iron is the Complete Package

CARLSBAD,
Calif. (August 1, 2011) - In January, TaylorMade Golf Company turned the golf
world upside down with the introduction of the R11TM driver - a white-headed
driver incorporating three innovative adjustability technologies. R11 quickly
became the No. 1 driver model on the PGA Tour.* It's been used to win 18
professional events worldwide, including the Open Championship and Canadian
Open. R11 also quickly became the best-selling driver model in the United
States, helping TaylorMade achieve an extraordinary 45% market share in
metalwoods.**
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Nike’s new VR Pro wedge has undergone precision forging to ensure consistency and Tour proven craftsmanship for the top players in the world
BEAVERTON, Ore. (March 24, 2011) Nike Golf continues to lead in innovation with the addition of the new Nike VR Pro wedge to Nike’s successful VR Pro line. The VR Pro wedges are developed out of a precise forging process resulting in a wedge that offers accurate shot-shaping performance. The face of the VR Pro wedge is the most exact wedge face Nike has ever created. From materials, to design, to construction, the VR Pro wedge is developed with true craftsmanship to eliminate variance and enhance control.
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With the majority of the United States enduring record amounts of
snow, the West Coast is experiencing a "white-out" of a different kind.
TaylorMade Golf's new R11™ and Burner® SuperFast 2.0 white drivers have
made their PGA debuts in the bags of more than 40 golf professionals
since the start of PGA Tour season, but the white-out isn't confined to
Hawaii, California and Arizona, as media and retailers across the
nation are embracing for the new TaylorMade drivers.
Simply
put, the white drivers are taking the industry by storm with accolades
from media, Tour pros and retailers all giving these game-changing
drivers high marks. Available in stores tomorrow, Feb. 4, TaylorMade
Golf Company booked 156% more in white metalwoods in January 2011 than
it did for all in-line metalwoods in the first quarter of 2010.
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 Seven years ago, TaylorMade Golf introduced Movable Weight Technology with the revolutionary r7® quad, which gave golfers the ability to move weight to promote changes in trajectory for greater distance and accuracy. Again, in 2009, the R9™ driver transformed the metalwood category with the introduction of Flight Control Technology (FCT), providing golfers the ability to change the orientation of the driver head with the shaft. Last year, TaylorMade introduced the R9 SuperTri driver, which incorporated two major driver technologies — FCT and MWT — in a 460cc clubhead. |
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 The Cardigan Sweater His most significant achievement as it relates to competitive golf is toss up between clinching the Ryder Cup for the Euros in Wales and winning the U.S. Open on Father’s Day, but Graeme McDowell’s top contribution to the fashion community is open and shut. McDowell rocked a plunging v-neck cardigan sweater with four buttons that hugged a bit of the pudge he probably expanded downing celebratory Guinness drafts. He paired it with a salmonish polo and off-white trousers. Debonair in dress and attitude, McDowell cruised to the 110th U.S. Open championship at Pebble Beach (his 1st major victory) as his closest foes faltered. The cardigan comeback was off and running. |
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Let’s face it, golf is a difficult game. For many golfers, miss-hitting a fairway wood can make even the most moral golfer swear like a sailor. With the new Exotics Trilogy Rail fairway wood, you’ll swear by it not at it - because hitting off the deck just got easier.
The Trilogy fairway wood expands Tour Edge’s superiority in the fairway wood segment with a club that focuses on forgiveness. This fairway wood delivers easy-to-hit, perfect shots from deep rough, firm turf, and even the worst lies.
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The design mavens at Adams Golf have released the latest installment of the company's esteemed Idea franchise. In a release, Adams says the new Idea Tech V3 hybrids and hybrid irons will "set a new standard for design and performance."
"Idea Tech V3 excels because it gives the majority of golfers exceptionally easy-to-hit clubs loaded with the latest technology, plus a thinner, sleek look," said Michael Vrska, director of Product Development at Adams Golf. "In addition, with each club in the set individually optimized to fully integrate together, consumers won't experience any gapping issues and will consistently get more distance."
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Eighteen months after introducing its Burner irons to the world, TaylorMade Golf is back with an updated version designed to enhance feel and playability.
"We've succeeded at creating a better-performing iron with the Burner 2.0, which is just as long, easier to play and more refined in its feel and sound," said Bret Wahl, senior director of research and development for irons, wedges and putters. "Every Burner 2.0 iron is better than its predecessor and, when compared against the longest, best-selling iron we've ever made, that says something truly significant."
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Utilizing fourth generation aerodynamic technology, Adams Golf has produced a pair of drivers the company is touting as its longest yet. The Speedline 9064LS and 4G Ultra-Lite drivers were designed to create less drag and airflow turbulence, thereby increasing clubhead speed and distance for golfers of all types.
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