Singing the Grand Strand's Praises

Dustin Johnson Named Myrtle Beach Golf Holiday Spokesman

Dustin Johnson Named Myrtle Beach Golf Holiday SpokesmanPGA TOUR star Dustin Johnson has lived the Myrtle Beach golf experience and loved it. Now he is going to tell the world about the virtues of a Grand Strand golf trip.

Johnson will appear in various marketing materials, including print and radio ads, social media efforts and a 30-second television commercial showcasing his talents and affinity for the Myrtle Beach area.

“I’m obviously very excited,” Johnson said. “This is the first time I’ve done anything like this. [Myrtle Beach] is a place I’ve grown to love.”

A four-time winner on the PGA TOUR and the 5th ranked player in the world, Johnson owns a home in Myrtle Beach and is very involved in the community through his foundation. He is a graduate of Coastal Carolina University and sponsors Coastal Carolina University’s collegiate golf tournament, General Hackler Championship, each spring as well.

Johnson, the first player since Tiger Woods to win in each of his first four years on the PGA TOUR, has emerged as one of the game’s most recognizable and popular players. He won twice in 2010 and made the U.S. Ryder Cup team.

Even before becoming Golf Holiday’s official spokesperson, Johnson was an unofficial ambassador for the community. A Tournament Players Club of Myrtle Beach club logo has adorned his bag since he turned professional and he has never hidden his affinity for the area.

“It’s where I grew as a golfer and as a person so it’s very special to me,” he said.

Now in his fourth year on the PGA Tour, Johnson has played some of the best courses in the world, and the layouts in Myrtle Beach are as good as any.

Heading into the Tour Championship, Dustin ranked second in FEDEX points with the elusive $10 million payday just within “grabbing” distance. Already a fourtime winner on TOUR coming into the 2011 season, he successfully gained rights to the “winners” glass trophy at the 2012 Barclays Championship.

With top-10 finishes at five other events, including a tie for second at the British Open. Johnson said “I was never concerned.”
Johnson said he’s been working hard to improve his putting but had not seen any payoff before The Barclays. His main focus has been to simply get his putts properly started on the right line.

“You can’t control if the ball goes in,” he said, “but you can control where you start it. I’ve just been working on starting it where I’m looking.”

“We are thrilled to partner with Dustin to promote the Myrtle Beach area as America’s number one golf destination,” said Bill Golden, president of Myrtle Beach Golf Holiday. “We are excited to be associated with one of the best golfers in the world, and a guy that knows and loves Myrtle Beach.”


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