LPGA Will Say Goodbye to ADT, Annika Sorenstam at Season-Ending Event

Last week's announcement that ADT would not be renewing its title sponsorship for the season-ending LPGA Tour event in West Palm Beach, Fla., coupled with Annika Sorenstam's earlier announcement that the $1.5 million tournament would be her last official LPGA event means November's Tour stop will be a time of changeover for women's professional golf.

ADT has been the title sponsor of the season-ending event since 2001, when the event moved to Trump International Golf Course. Though Sorenstam has not won the event since it became the finale to the LPGA Playoffs in 2006, she did win the ADT Championship three times (2001, 2004 and 2005) since it moved to Trump International in West Palm Beach. 

LPGA Commissioner Carolyn Bivens released this statement regarding ADT’s decision not to renew its title sponsorship:

“While we are disappointed that ADT won’t title the event beyond 2008, we look forward to working with them to ensure the 2008 event is the most successful to date,” Bivens said. “As it relates to the future title of this event, which features golf’s most compelling format, we are having discussions with several groups for title sponsorship.”

The ADT Championship becomes the fourth event to lose its title sponsor this year. The others include the Ginn Championship in Charleston, the Fields Open in Hawaii and the Safeway International in Phoenix.

The ADT Championship, the first event fully owned by the LPGA, will be played Nov. 20 – 23 in West Palm Beach at Trump International Golf Course.

The ADT has a 32-player field determined by a points standing with some tournament winners automatically qualifying. The field is cut to 16 after 36 holes with all scores reset at zero and is reduced to eight after the third round with again all scores reset. The final eight play for a $1 million first prize with the runner-up getting $100,000.
 

 

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